Sponsors

Threshold is supported through paid and product sponsorships. If you are interested in sponsorship opportunities please email: sponsorship@thresholdcycling.com

Threshold is proud to present the following sponsors:

isagenixIsagenix’s Cleanse for Life, Ionix Supreme, IsaLean Protein Shake and other revolutionary formulas are of the highest quality and are very effective. Created by a Master Formulator who does not compromise on quality, these products help people reach a greater level of health and wellbeing.

Four Burgers was founded on the principle of making burger lovers out of everyone! “Which one are you?” Their unique approach to burgers crosses all lifestyles and tastes bringing the American burger joint into everyone’s life. Their burgers are all natural, made fresh daily and brought to you by the best team in the business.

Since 1994, City Fresh Foods has provided meal delivery programs to seniors, schools, after-school programs, day care centers, and community organizations with a cost-effective way to meet their food service needs. City Fresh Foods operates a state-of-the-art food production facility in Dorchester, MA and through its partnership with Unidine, will be expanding its operations.

schwalbe-logo-jpeg1Schwalbe, with world headquarters in Reichshof-Wehnrath, Germany, is the foremost bicycle tire company in all of Western Europe and soon, North America! Schwalbe  prides itself on outstanding customer service, consistency, a superior product at a competitive price, and the endless pursuit of supporting a great sport and a healthy source of transportation.

Rudy Project is a modern, marketing oriented company that has established itself as a leading brand worldwide. Rudy Project designs and manufactures hi-tech sunglasses, goggles, helmets and accessories using the application of science, advanced materials and computer technology to create functional, aesthetically superior and technologically advanced products.

It’s no secret that DeFeet is the company that revolutionized cycling socks. Before DeFeet, the cycling sock hadn’t changed much in decades. The Aireator changed that with its flat knit cuff and airflow mesh weave.  DeFeet socks have been worn to many victories in the Tour de France, Paris-Roubaix, World Championships and many more. These products are ideal for riding your road or mountain bike anywhere in the world and in any condition you will face.

In the world of endurance sports, friction is a four letter word. Friction can cause enormous discomfort & injury and can seriously affect your performance. Beljum Budder provides maximum protection from chafing and other friction related problems. Used by some of the biggest names in endurance cycling, Our surprisingly light, yet highly effective formula contains a unique blend of soothing botanicals, essential vitamins and other ingredients which have been specifically designed to address the lubrication needs of the long distance athlete while eliminating some of the harsh chemicals found in other balms. Beljum Budder delivers superior performance and comfort when needed yet easily washes clean with soap and water.

gu-logoFrom 1991 until today, athletes the world over have come to the same conclusion: GU works. The Berkeley-based sports nutrition company started with the original GU Energy Gel, a revolutionary and more effective method to keep athletes fueled during exercise. Since then, GU has continued to improve the recipe, incorporating the latest scientific research into its products. In 2001, GU2O was launched as the perfect hydration companion to GU Energy Gel, and in 2008, the introduction of Roctane Ultra Endurance Energy Gel continued GU’s mission: help athletes go faster and longer than ever before.

greyhound_juice_logoCold legs and stiff muscles make it difficult to get out and go. Products with harsh chemical smells do not make it any easier. Dissatisfied with available products, Greg Sirikit set out to create a better product. The result was Greyhound Juice warming salves. They have since expanded into additional skin care products that meet the needs of athletes and active people at all levels.

grease-monkey-wipes
The original idea for Grease Monkey Wipes came when a group of cyclists from Austin headed down to the Katy Flatlands Century ride in the summer of 2007. About 20 miles into the ride someone in the group flatted and became frustrated at how filthy her hands were after changing the flat. She thought that if she only had something to wipe the mess away, she would not have to continue her ride covered in grease or get her kit filthy. After returning from her ride the frustration grew as she was unable to find a suitable solution to remedy her dilemma. The inability to find a portable degreasing product for cyclists led her to create Grease Monkey Wipes. Grease Monkey Wipes is based in beautiful Austin, TX and is owned by two individuals that truly embrace the multi-sport lifestyle. Between them they have participated in half marathons, full marathons, ultra marathons, countless 5 and 10k’s, 24 hour cycling events, century bike rides, multi-day cycling events, week long bike tours, Ironmans, triathlons, duathlons, adventure races and more. We find Grease Monkey Wipes to be invaluable and hope you will too.

ritchey_logo_500wWelcome to Ritchey Design, the home of exceptional bike parts and people who use them. Our ambition is to inform and inspire you about Ritchey products and how we contribute to the betterment of the sport through 35 years of design experience.  Tom Ritchey is an icon of the sport, one of the inventors of the mountain bike, and our Founder, President and Head of Product Development. Backed by a worldwide team in California, British Columbia, Switzerland and Taiwan, our dedicated group of enthusiasts work tirelessly along with Tom to innovate and refine our components so that you can perform at your best and get the most out of your bike.